Gary Will's WORKSEARCH:
Selling Yourself To An Employer
Chapter 1: Introduction
A consultative approach to selling yourself
From the book How to Prepare for an Employment Interview.
Get the entire book by e-mail in Microsoft Word format.
This book shows you how to sell yourself in an employment interview.
[Chapter 1: continued from here
] ...No gimmicks or shallow techniques
To help you better understand what this book is, let me tell you what it is not. It is not a catalogue
of superficial techniques or gimmicks.
You won't find much at all on dressing for success, power handshakes, or body language. It is not a
guide to help you manipulate the interviewer -- no 101 ways to compliment their office decor or
wardrobe, or a list of insincere lines to stroke the interviewer's ego.
If you want to be told that the job's yours if you'll just wear a teal suit with a maroon tie, press
firmly with the 3rd and 4th fingers while shaking hands, and say "klaatu barada nikto" or "open
sesame" I'm afraid you've come to the wrong place.
You also won't find tips on taking control of the interview or discussion of techniques to "overcome
objections", "turn a no into a yes", "close the sale" or any other archaic left-overs from yesterday's
sales strategies that so many career counsellors and recruiters still write about.
And -- above all else -- what you won't find is page after page of dreadful generic answers for you to
mindlessly parrot in the interview, or fill-in-the-blank responses to prepare.
So what's left?
Now that I've ruled out what fills 75 per cent of many interview books, you may wonder what's left.
The answer is: everything that really matters.
The right focus ...[continued here]