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Improve your ability to communicate the value you offer an employer with Gary Will's book How to Prepare for an Employment Interview -- now available by e-mail in Microsoft Word format.

Sample chapters:
1. Selling Yourself in an Employment Interview
2. Is Preparation Even Possible?
7. What You Need to Know About Business
14. Asking Questions -- An Essential and Overlooked Step
Other articles:
Putting a Spin on Work Experience

Claims & Credibility -- The Essence of Selling

Gary Will's WORKSEARCH:
Selling Yourself To An Employer

Chapter 14-Part One

   [a]   [b]   [c]   [d]   [e]   [f]   [g]   [h]   [i]

Asking questions -- an essential and overlooked step

From the book How to Prepare for an Employment Interview.

Get the entire book by e-mail in Microsoft Word format for US$10.

This book shows you how to sell yourself in an employment interview.

Should you ask about salary if it not been raised by this point?

There's an old saying in sales that you should never discuss price before establishing value. Until the prospective buyer is convinced that you can provide something they want, the question of price is irrelevant. It can only scare them away.

Ideally, you'd love to wait until the employer decides that they must have you before the subject of salary is brought up. You'll never be in a better bargaining position than if you can first get them salivating over the prospect of having you join their team first.

Now, it's quite likely that the employer will never be quite that excited by you, no matter how brilliant and skilled you are. But if they're going to choose to give you an offer (the question of salary is irrelevant otherwise) they will come closest to feeling this way once they've had a chance to evaluate what they have to choose from and begin to see you as standing out from the pack. They probably won't reach the "we really want this person" stage until all the interviews are finished.

This means that you wouldn't want to bring up salary questions in the initial interview. In fact, you should try not to discuss it until you've received a job offer or have some indication that you're their first choice.

If you're going to run up a lot of expenses or be required to devote a considerable amount of time on the selection process, then it might be best to find out quickly if there is at least a possibility of a match.

In most situations, though, it is best not to discuss salary until as late in the selection process as possible. This gives you time to present the value you offer to the employer, and lets you gain an understanding of the requirements of the position so you can determine what you consider to be an acceptable salary.

[Next: Chapter 15. Adjectives, adverbs, and the "Roget Style" of writing]


How to Prepare For An Employment Interview
by Gary Will
Read the entire book online or
order your ad-free ebook
(sent to you as a Word file)
for only US$10
and receive 3 free bonuses
More info here.

CONTENTS:

  1. "Selling yourself" at an employment interview
  2. Is preparation even possible?
  3. The interview isn't about YOU -- it's about the employer
  4. Soothing the employer's anxieties
  5. Preparing for the interview -- an overview
  6. THE COMPANY: The information you'll want and where to look for it
  7. What you should know about business
  8. THE POSITION: How will you make a contribution?
  9. Preparing to answer
  10. What kind of person are you?
  11. Approaches to answering some common questions
  12. Some questions to practise
  13. Anticipating employers' concerns
  14. Asking questions -- an essential and overlooked step
  15. Going all out for the offer ... and why we hold back
  16. How to handle salary questions
  17. Beyond the answers -- image and presentation
  18. Using written materials & presentation visuals
  19. How to prepare your references
  20. Recent developments in interview formats
  21. Reviewing the interview
  22. Following up without being a pest
  23. Some final thoughts
  24. U.S.: Recommended books
  25. Canada: Recommended books
  26. UK: Recommended books
  27. HOME PAGE
  28. Order an ad-free copy of this book

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