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Improve your ability to communicate the value you offer an employer with Gary Will's book How to Prepare for an Employment Interview -- now available by e-mail in Microsoft Word format.

Sample chapters:
1. Selling Yourself in an Employment Interview
2. Is Preparation Even Possible?
7. What You Need to Know About Business
14. Asking Questions -- An Essential and Overlooked Step
Other articles:
Putting a Spin on Work Experience

Claims & Credibility -- The Essence of Selling

Gary Will's WORKSEARCH:
Selling Yourself To An Employer

Chapter 14-Part One

   [a]   [b]   [c]   [d]   [e]   [f]   [g]   [h]   [i]

Asking questions -- an essential and overlooked step

From the book How to Prepare for an Employment Interview.

Get the entire book by e-mail in Microsoft Word format for US$10.

This book shows you how to sell yourself in an employment interview.

OPTION 1: Wing it

The most common approach is to go in unprepared and scramble to come up with something when the employer asks you if you have any questions. The result is almost always a couple of inane questions that do nothing to tap into the employer's aspirations or address their concerns. Often, you won't even really care about the answer, or the answer will be something you already know.

This is the approach you want to avoid. These questions don't help you in any way except to fill an otherwise embarrassing silence. They save you from saying "No, I can't think of anything right now" and looking like a complete dullard, but that's it. A blown opportunity.

OPTION 2: Show the interviewer that you've thought about the organization and the work you'd be doing for them

The second way to handle the "Do you have any questions for me?" stage is to prepare a few questions to get some additional information about the company and the position. They may just be simple fact-finding questions, but the areas you address will reveal what your priorities and values are.

Done properly, it's a way of communicating to the employer that you understand what's important for success in the position and how you can help the organization achieve its objectives.

Anyone can do this. It's simple. You can write the questions down and refer to your notes during the interview. We'll talk about some specific questions you can ask in just a minute. The only excuse for not preparing some questions for the interview is abject laziness. Fortunately for you, this disease inflicts many of the people you'll be going up against.

Continued here: OPTION 3: Probe the employer's objectives, expectations and desires


How to Prepare For An Employment Interview
by Gary Will
Read the entire book online or
order your ad-free ebook
(sent to you as a Word file)
for only US$10
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More info here.

CONTENTS:

  1. "Selling yourself" at an employment interview
  2. Is preparation even possible?
  3. The interview isn't about YOU -- it's about the employer
  4. Soothing the employer's anxieties
  5. Preparing for the interview -- an overview
  6. THE COMPANY: The information you'll want and where to look for it
  7. What you should know about business
  8. THE POSITION: How will you make a contribution?
  9. Preparing to answer
  10. What kind of person are you?
  11. Approaches to answering some common questions
  12. Some questions to practise
  13. Anticipating employers' concerns
  14. Asking questions -- an essential and overlooked step
  15. Going all out for the offer ... and why we hold back
  16. How to handle salary questions
  17. Beyond the answers -- image and presentation
  18. Using written materials & presentation visuals
  19. How to prepare your references
  20. Recent developments in interview formats
  21. Reviewing the interview
  22. Following up without being a pest
  23. Some final thoughts
  24. U.S.: Recommended books
  25. Canada: Recommended books
  26. UK: Recommended books
  27. HOME PAGE
  28. Order an ad-free copy of this book

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